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Best ideas come naturally.

What to do with your Woolcool®

At Woolcool®, we know this is true. After all, Woolcool® was born after our founder, Angela Morris, had her own ‘eureka’ moment. In a flash of inspiration, Angela realised that 100% natural wool was a perfect way to provide insulation for temperature-controlled packaging. It was a simple, natural idea.

And, ever since, our products have evolved through new ideas, taking in thoughts and feedback from our colleagues, customers and partners to achieve ever-better results.

This page is dedicated to making sure that a material as versatile as wool, doesn’t end its life with Woolcool®! Our packaging can be reused and recycled, or even returned!

#1. How do I reuse my Woolcool?

We believe finding a reuse is better than recycling, and there are so many great ways to reuse our product in and around the home and beyond…

In the home and garden.

The soft, clean and warm nature of the natural wool we use inspires people to get crafty, creating items to decorate their homes or treat their furry friends.

Our 100% natural wool has been used by members of the Woolcool® family to fill soft furnishings such as cushions and pillows or reupholster chairs.

Pets like nothing better than to take a nap on our soft, luscious wool, whether it’s lining a hamster’s cage, a lucky dog’s basket or a soft pillow for a pampered cat.

Practical ideas.

Wool is so malleable and flexible that it can be shaped and cut to be used in all kinds of unusual ways.

Woolcool® tech-heads use our wool to line their backpacks and bags to protect their laptops and tablets.

Our liners can be rolled up to create draft excluders to block out cold breezes from your home.

It can also be used to wrap around pipes to provide insulation against freezing temperatures.
The liners can even be cut to create cosy insoles for your wellies or boots.

Getting arty.

And perhaps the ultimate example of how the feel of real wool can inspire creativity is the many arty uses our customers have found or their Woolcool® liners.

Some crafty Woolcool® customers have even used their wool liners to create soft and cuddly needle stitch toys.

Customers have taken to their sewing machines to make warm and snuggly clothes using Woolcool® as a liner.

Woolcool® has been used to make everything from stage props to Christmas decorations to art installations. The ideas are endless!

We are constantly inspired by the brilliant concepts our customers and partners come up with to reuse their Woolcool® liners.

Check out #letsboxclever on social media and you’ll see all of the fantastic ideas so far!

#2. How do I recycle my Woolcool?

We believe in the right material for the right application, fully researched from beginning to end of life to provide optimal solutions, with considered decisions on reduction of impact across the whole supply chain.

All of our materials are pure and simple materials – we do not use complex additives or laminate materials which negate and/or impact sustainable credentials and claims.

This means that if you can’t find a way to reuse your Woolcool®, then it can be easily disposed of through widely accessible recycling chains.

The table below can be used as a simple guide to recycle your Woolcool® packaging:

This advice is based on UK Mainland recycling processes.

100% Pure Wool – Woolcool Benefits
 The Three Rs – Woolcool Benefits
Sustainability – Woolcool Benefits
Natural Materials – Woolcool Benefits
Recycling Information from Woolcool®

Rules regarding recycling can vary by location and are constantly evolving, so we would always recommend checking with your local authority if you are not sure which materials they accept, or where best to place them.

We are currently working to better understand the chains outside of the UK to offer the best recycling advice.

*at the moment wool is not widely accepted within normal recycling chains as part of your household collection, however there are lots of ways that it can be recycled around the house and garden.

Not all companies use our ice packs, and materials for these differ. Please check with the company who delivered your packaging for the best way to recycle the ice or gel packs.

Corporate and Social Responsibility – Woolcool Benefits
Traceability – Woolcool Benefits

#3. How do I return my Woolcool?

Our new Circular Economy Scheme – the first of this kind for a packaging company in this sector – allows ecologically-minded customers to return their real wool insulated liners to us for reuse. For free.

At the moment this scheme is only available in the UK Mainland, but watch this space!

Woolcool® is paying the costs of enabling this ground-breaking scheme, because it perfectly sums up our ecological ethos and determination to find packaging solutions that are not only good for customers, products and consumers, but they also help protect the earth.

With this in mind, we recently completed a carbon footprint analysis which found that this scheme works best when returning a minimum of 5 insulation liners at a time.

If you only have one or two liners, animal shelters will often accept these as donations, or there’s a world of reuses available for them – check out our video below.

Return Woolcool® packaging
100% Performance - Woolcool® Benefits
Temperature Performance - Woolcool® Benefits
Increase Efficiency - Woolcool® Benefits
Temperature Regulator - Woolcool® Benefits
Lighter to Transport - Woolcool® Benefits
Return on Investment - Woolcool® Benefits

A World of Reuses.

Clearly, there’s something about handling 100% natural wool that ignites a creative spark in people, and we’re always interested to hear of new ways of reusing it.

But it doesn’t end there – because if you can’t find a way of reusing your Woolcool®, we can!

Our pioneering Circular Economy scheme allows customers to return their used Woolcool® liners to be washed and prepared to be used again.

World of reuses by Woolcool®

Nature at its best.

We have invested millions of pounds over the last decade in research and testing to collect scientific data to back up our innovations, that same spirit of creativity is what drives us on.
At the core of all those ideas is our belief that natural materials are best, and that we must find a way to address the real and urgent global packaging issue that faces society – the need to develop packaging that is environmentally and socially responsible yet economically viable.
When it comes to temperature-controlled packaging, wool is the natural answer to a global problem, better than polystyrene and manmade options. That’s OUR big idea!

Want to find out more about our chilled packaging solution?

Please call us on
+44 (0) 1785 262030

Wool liners from Woolcool®
Founders of the Sustainable Packaging Revolution - Woolcool®